{"id":6104,"date":"2022-10-17T10:08:12","date_gmt":"2022-10-17T09:08:12","guid":{"rendered":"https:\/\/populationmatters.org\/?page_id=6104"},"modified":"2025-09-18T20:36:46","modified_gmt":"2025-09-18T19:36:46","slug":"we-dont-buy-it","status":"publish","type":"page","link":"https:\/\/populationmatters.org\/we-dont-buy-it\/","title":{"rendered":"Tackle our consumption"},"content":{"rendered":"\n<div class=\"wp-block-cover alignfull is-light curved-bottom\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1068\" class=\"wp-block-cover__image-background wp-image-4705\" alt=\"\" src=\"https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/09\/Photo-by-Lucas-van-Oort-on-Unsplash-scaled.jpg\" data-object-fit=\"cover\" srcset=\"https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/09\/Photo-by-Lucas-van-Oort-on-Unsplash-scaled.jpg 2560w, https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/09\/Photo-by-Lucas-van-Oort-on-Unsplash-300x125.jpg 300w, https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/09\/Photo-by-Lucas-van-Oort-on-Unsplash-1024x427.jpg 1024w, https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/09\/Photo-by-Lucas-van-Oort-on-Unsplash-768x320.jpg 768w, https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/09\/Photo-by-Lucas-van-Oort-on-Unsplash-1536x641.jpg 1536w, https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/09\/Photo-by-Lucas-van-Oort-on-Unsplash-2048x854.jpg 2048w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-dim-0 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\"><h1 class=\"has-text-align-center wp-block-post-title\">Tackle our consumption<\/h1><\/div><\/div>\n\n\n\n<p class=\"lead\">Our <em>We Don&#8217;t Buy It<\/em> campaign exists because at the root of our environmental crisis is the simple reality that we are asking more of our planet than it can provide, and producing more waste and emissions than it can handle. If we\u2019re to fix this crisis and ensure a decent future for ourselves and the natural world, that has to change.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"3750\" height=\"2667\" src=\"https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/09\/Consumption-of-Earths-resources_Country-comparison_colour-landscape_0.png\" alt=\"\" class=\"wp-image-4052\" srcset=\"https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/09\/Consumption-of-Earths-resources_Country-comparison_colour-landscape_0.png 3750w, https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/09\/Consumption-of-Earths-resources_Country-comparison_colour-landscape_0-300x213.png 300w, https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/09\/Consumption-of-Earths-resources_Country-comparison_colour-landscape_0-1024x728.png 1024w, https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/09\/Consumption-of-Earths-resources_Country-comparison_colour-landscape_0-768x546.png 768w, https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/09\/Consumption-of-Earths-resources_Country-comparison_colour-landscape_0-1536x1092.png 1536w, https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/09\/Consumption-of-Earths-resources_Country-comparison_colour-landscape_0-2048x1457.png 2048w\" sizes=\"auto, (max-width: 3750px) 100vw, 3750px\" \/><\/figure>\n\n\n\n<p>Our sheer numbers are a critical driver of those unsustainable demands, but so too is how, what, and how much we consume. Our We Don\u2019t Buy It campaign addresses the root causes of unsustainable consumption:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>We\u2019re challenging the conventional wisdom that more stuff, more consumer activity and more economic growth are good for us.&nbsp;<\/li>\n\n\n\n<li>We\u2019re encouraging those of us who already have enough to consume in ways that give our planet a chance.<\/li>\n\n\n\n<li>We\u2019re confronting the social, economic and marketing pressures that encourage us all to buy more than the planet can afford.<\/li>\n<\/ul>\n\n\n\n<p>Those of us who are rich by global standards must recognise our responsibility to change, and to press for change. It is overwhelmingly our choices which drive the environmental crisis faced by everyone. <\/p>\n\n\n\n<p>Billions of people still live in relative or absolute poverty. As they claim their right to lives of security and comfort, their own impact on the world will also increase: that means we must work with them to ensure truly sustainable development. We must also recognise that those of us who already take too much must learn to take less.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>At their core, the problems we face today are no different from those our ancestors faced: how to find a balance between what humanity takes from Nature and what we leave behind for our descendants. While our ancestors were incapable of affecting the Earth system as a whole, we are doing just that.<\/em><\/p>\n<cite>Economist and Population Matters patron, Sir Partha Dasgupta<\/cite><\/blockquote>\n\n\n\n<p>Our destructive levels of consumption are driven by many factors and have many solutions. Follow the links below to learn more about the issues, and what you can do.<\/p>\n\n\n\n<div class=\"wp-block-group alignfull has-blue-background-color has-background is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\">FIND OUT MORE<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-popmat-grid grid grid-3\">\n\t\t<div class=\"wp-block-popmat-post-teaser\">\n\t\t\t<a href=\"https:\/\/populationmatters.org\/the-facts-resources-consumption\/\">\n\t\t\t\t<h3>Resources &amp; consumption<\/h3>\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"431\" src=\"https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/08\/aman-bhargava-268339-unsplash-768x431.jpg\" class=\"wp-image-2284\" srcset=\"https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/08\/aman-bhargava-268339-unsplash-768x431.jpg 768w, https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/08\/aman-bhargava-268339-unsplash-300x169.jpg 300w, https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/08\/aman-bhargava-268339-unsplash-1024x575.jpg 1024w, https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/08\/aman-bhargava-268339-unsplash-1536x863.jpg 1536w, https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/08\/aman-bhargava-268339-unsplash-2048x1150.jpg 2048w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/img>\n\t\t\t\t<p>The 8 billion people on Earth are demanding more resources than it can provide. Find out how our numbers and the overconsumption by some of us are exhausting our planet.<\/p>\n\t\t\t<\/a>\n\t\t<\/div>\n\n\n\n\t\t<div class=\"wp-block-popmat-post-teaser\">\n\t\t\t<a href=\"https:\/\/populationmatters.org\/consume-sustainably\/\">\n\t\t\t\t<h3>Consume sustainably<\/h3>\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"768\" src=\"https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/08\/rawpixel-780498-unsplash-3.jpg\" class=\"wp-image-2664\" srcset=\"https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/08\/rawpixel-780498-unsplash-3.jpg 768w, https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/08\/rawpixel-780498-unsplash-3-300x300.jpg 300w, https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/08\/rawpixel-780498-unsplash-3-150x150.jpg 150w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/img>\n\t\t\t\t<p>There are many things we can do as individuals to reduce the harm we do to our planet, and even help to regenerate it. Learn more.<\/p>\n\t\t\t<\/a>\n\t\t<\/div>\n\n\n\n\t\t<div class=\"wp-block-popmat-post-teaser\">\n\t\t\t<a href=\"https:\/\/populationmatters.org\/global-justice\/\">\n\t\t\t\t<h3>Global justice<\/h3>\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"288\" src=\"https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/07\/GrandCentral_banner-768x288.jpg\" class=\"wp-image-1642\" srcset=\"https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/07\/GrandCentral_banner-768x288.jpg 768w, https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/07\/GrandCentral_banner-300x113.jpg 300w, https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/07\/GrandCentral_banner-1024x384.jpg 1024w, https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/07\/GrandCentral_banner-1536x576.jpg 1536w, https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/07\/GrandCentral_banner.jpg 1920w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/img>\n\t\t\t\t<p>The way our global economy is structured today favours the wealthy at the expense of the poor, disregards our impact on the Earth, and encourages us to consume more and more. We need a system that puts people and planet first.<\/p>\n\t\t\t<\/a>\n\t\t<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group alignfull has-blue-background-color has-background is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Test Your Consumption Knowledge<\/h2>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/11\/Photo-by-vianet-ramos-on-Unsplash-1-1024x768.jpg\" alt=\"\" class=\"wp-image-6930\" style=\"width:512px;height:384px\" srcset=\"https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/11\/Photo-by-vianet-ramos-on-Unsplash-1-1024x768.jpg 1024w, https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/11\/Photo-by-vianet-ramos-on-Unsplash-1-300x225.jpg 300w, https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/11\/Photo-by-vianet-ramos-on-Unsplash-1-768x576.jpg 768w, https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/11\/Photo-by-vianet-ramos-on-Unsplash-1-1536x1152.jpg 1536w, https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/11\/Photo-by-vianet-ramos-on-Unsplash-1-2048x1536.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>How much do you know about consumption? Take our quiz and find out!<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button aligncenter\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/populationmatters.org\/consumption-quiz\/\">TAKE THE QUIZ<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-popmat-share\"><a class=\"fb-share\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fpopulationmatters.org%2Fwe-dont-buy-it%2F\" target=\"_blank\" rel=\"noopener\"><div> Share<\/div><\/a><a class=\"tw-share\" href=\"https:\/\/twitter.com\/share?url=https%3A%2F%2Fpopulationmatters.org%2Fwe-dont-buy-it%2F&amp;text=Tackle%20our%20consumption\" target=\"_blank\" rel=\"noopener\"><div> Tweet<\/div><\/a><a class=\"li-share\" href=\"https:\/\/www.linkedin.com\/shareArticle?url=https%3A%2F%2Fpopulationmatters.org%2Fwe-dont-buy-it%2F&amp;text=Tackle%20our%20consumption\" target=\"_blank\" rel=\"noopener\"><div> Post<\/div><\/a><\/div>\n\n\n\n<div class=\"wp-block-group alignfull has-light-blue-background-color has-background is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Related content<\/h2>\n\n\n\n<div class=\"wp-block-popmat-grid grid grid-3\">\n\t\t<div class=\"wp-block-popmat-post-teaser\">\n\t\t\t<a href=\"https:\/\/populationmatters.org\/resources\/icon\/\">\n\t\t\t\t<h3>iCon: Apple, consumption, and the future of the planet<\/h3>\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"432\" src=\"https:\/\/populationmatters.org\/wp-content\/uploads\/2023\/03\/iCon-Teaser-Image-768x432.png\" class=\"wp-image-8414\" srcset=\"https:\/\/populationmatters.org\/wp-content\/uploads\/2023\/03\/iCon-Teaser-Image-768x432.png 768w, https:\/\/populationmatters.org\/wp-content\/uploads\/2023\/03\/iCon-Teaser-Image-300x169.png 300w, https:\/\/populationmatters.org\/wp-content\/uploads\/2023\/03\/iCon-Teaser-Image-1024x576.png 1024w, https:\/\/populationmatters.org\/wp-content\/uploads\/2023\/03\/iCon-Teaser-Image-1536x864.png 1536w, https:\/\/populationmatters.org\/wp-content\/uploads\/2023\/03\/iCon-Teaser-Image.png 1600w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/img>\n\t\t\t\t<p>A fully referenced 27-page report detailing the impact of unsustainable consumption on the planet, how Apple contributes to that impact, and what Apple &#8211; and all of us &#8211; can do about it.<\/p>\n\t\t\t<\/a>\n\t\t<\/div>\n\n\n\n\t\t<div class=\"wp-block-popmat-post-teaser\">\n\t\t\t<a href=\"https:\/\/populationmatters.org\/donate\/\">\n\t\t\t\t<h3>Donate<\/h3>\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"512\" src=\"https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/09\/IMG_7209-768x512.jpg\" class=\"wp-image-4171\" srcset=\"https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/09\/IMG_7209-768x512.jpg 768w, https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/09\/IMG_7209-300x200.jpg 300w, https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/09\/IMG_7209-1024x683.jpg 1024w, https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/09\/IMG_7209-1536x1024.jpg 1536w, https:\/\/populationmatters.org\/wp-content\/uploads\/2022\/09\/IMG_7209-2048x1365.jpg 2048w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/img>\n\t\t\t\t<p>You can make a single donation, fundraise for us or leave us a lasting legacy with a gift in your will.<\/p>\n\t\t\t<\/a>\n\t\t<\/div>\n\n\n\n\t\t<div class=\"wp-block-popmat-post-teaser\">\n\t\t\t<a href=\"https:\/\/populationmatters.org\/what-we-want\/\">\n\t\t\t\t<h3>Our Mission<\/h3>\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"510\" src=\"https:\/\/populationmatters.org\/wp-content\/uploads\/2025\/07\/urban-vintage-78A265wPiO4-unsplash-768x510.jpg\" class=\"wp-image-16493\" srcset=\"https:\/\/populationmatters.org\/wp-content\/uploads\/2025\/07\/urban-vintage-78A265wPiO4-unsplash-768x510.jpg 768w, https:\/\/populationmatters.org\/wp-content\/uploads\/2025\/07\/urban-vintage-78A265wPiO4-unsplash-300x199.jpg 300w, https:\/\/populationmatters.org\/wp-content\/uploads\/2025\/07\/urban-vintage-78A265wPiO4-unsplash-1024x680.jpg 1024w, https:\/\/populationmatters.org\/wp-content\/uploads\/2025\/07\/urban-vintage-78A265wPiO4-unsplash-1536x1020.jpg 1536w, https:\/\/populationmatters.org\/wp-content\/uploads\/2025\/07\/urban-vintage-78A265wPiO4-unsplash-2048x1360.jpg 2048w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/img>\n\t\t\t\t<p>Our vision is a world in which humanity lives fairly and sustainably with nature and each other. On this page, we lay out our values and what we do.<\/p>\n\t\t\t<\/a>\n\t\t<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"The amount of stuff we consume globally is the main driver of the environmental crisis. We can change that. Find out more.","protected":false},"author":3,"featured_media":7713,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-6104","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Tackle our consumption - Population Matters<\/title>\n<meta name=\"description\" content=\"The amount and kind of stuff we consume globally is the main driver of the environmental crisis. We can change that. 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